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K.K. Penner Tire Centers Plans To Pump Up Their Sales And Customer Service With The Sage Accpac Extended Enterprise Suite

9/24/2008

Long-time Sage Accpac ERP Client Deploys Integrated Business Management Solution to Deliver Better Customer Service and Boost Sales

Richmond, British Columbia – September 24, 2008 – Sage Software announced today the deployment of its new Sage Accpac Extended Enterprise Suite at Manitoba-based tire wholesaler and retailer K.K. Penner Tire Centers, Inc. The Sage Accpac Extended Enterprise Suite consists of Sage Accpac ERP version 5.5 with integrated SageCRM to support sales, marketing, and customer service management.

For more than 80 years, K.K. Penner’s 4 locations have provided quality tires and service to its wholesale and retail customers across Canada. The company is known for providing an excellent customer experience by having a large inventory and fast and knowledgeable personnel. The Sage Accpac Extended Enterprise Suite combines the benefits of ERP and CRM to support K.K. Penner’s overall business processes and employee productivity. The integrated system improves employee decision making by providing a complete and consistent view of their customers, prospects and partners. It provides insight into what is happening across the business and enhances collaboration between departments to improve business relationships.

For nearly two decades, K.K. Penner has relied on Sage Accpac ERP to drive its operations and help provide the products and services its customers have come to expect. The need for computerized inventory tracking first inspired K.K. Penner to implement Sage Accpac ERP back in 1991. Since then, the company has grown ten-fold. K.K. Penner office manager Sylvia Balcaen explains why they believe deploying the new Sage Accpac Extended Enterprise Suite will help them increase sales.

“We wanted a system to help us deliver even better customer service. SageCRM will give our sales and service staff complete access to our customer data—from sales history, to open invoices, to conversations and notes. Our goal is to become a truly customer-facing organization and we’re counting on SageCRM to help get us there.”

K.K. Penner will be using their new Sage Accpac Extended Enterprise Suite to better track tire warranty information, such as when a warranty claim is filed, the suppliers’ responses, what action needs to be taken as a result, and any credits issued by suppliers. “We believe that being proactive in this process and providing great service to our customers will boost sales,” adds Balcaen.

Sage Accpac Extended Enterprise Suite provides K.K. Penner with a comprehensive, integrated business management solution. “We have one system for our accounting, point-of-sale, customer service, inventory control, customer service, and financial reporting,” Balcaen says. “When the information is in one place, it is easier to access, easier to use, and easier to share.”

The Sage Software Extended Enterprise Vision
Sage Accpac ERP 5.5 anchors one of the company’s new Sage Extended Enterprise Suites, which provide a full range of ERP and CRM functions in an integrated suite. These next-generation business suites can give SMB owners a distinct, competitive advantage with integrated functionality that ties information and people together across an entire company. The Sage Accpac Extended Enterprise Suite helps improve workflow, collaboration and productivity throughout the organization, and enhances services to customers and partners throughout the supply and delivery chain. The Suite can be installed on premises and accessed over the Web or from local or wide area networks. It is also available hosted online at www.sageaccpaconline.com. It is available from authorized Sage Accpac business partners across North America. For more information, call 1-800-945-8007 (option 2), or visit www.sageaccpac.com.

About Sage Software
Sage Software supports the needs, challenges and dreams of nearly 2.8 million small and medium-sized business customers in North America through easy-to-use, scalable and customizable software and services. Our products support accounting, operations, customer relationship management, human resources, time tracking, merchant services and the specialized needs of the construction, distribution, healthcare, manufacturing, nonprofit and real estate industries. Sage Software is a subsidiary of The Sage Group plc, a leading global supplier of business management software and services to small and medium-sized businesses. Formed in 1981, Sage was floated on the London Stock Exchange in 1989. Sage Group now has 5.5 million customers and employs over 13,900 people worldwide. For more information, please visit the web site at www.sagesoftware.com or call (866) 308-2378.

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